Übersetzung für "Memory-Archives-Programmes-TV " (Englisch → Deutsch) :

linking up of European archives services | Memory Archives Programme | Memory-Archives-Programmes-TV | MAP-TV [Abbr.]

In fulfilling their public service remit, broadcasters are increasingly turning to new sources of financing, such as online advertising or the provision of services against payment (so-called pay-services, like access to archives for a fee, special interest TV channels on a pay-per-view basis, access to mobile services for a lump sum payment, deferred access to TV programmes for a fee, paid online content downloads, etc.).

The objectives of the MAP-TV project (Memory-Archives-Programmes) are to promote the use of audiovisual archive material for making programmes, documentaries and other films and, in so doing, to promote the development of a second market in programmes. The project, which was proposed by Mr Jean Dondelinger, a Member of the Commission, as part of the Community Media programme (1991-95), was endorsed by the Audiovisual Eureka Coordinators Committee on 25 January.

This is the aim of the MAP-TV project, to which the Commission plans to allocate ECU 750 000 in its first year. In the light of experience gained during the pilot phase of the Media programme (1987-90), the MAP-TV project will entail, in more specific terms: (i) the setting-up of a support system to promote production projects which use audiovisual archive material; and (ii) the launching of a study into the possibilities for reusing old programmes (using a variety of different processing techniques, e.g. reformatting, colorization, replacing the sound track, electronic image processing).

Three projects will become operational very shortly: - Greco (Groupement Européen pour la Circulation des Oeuvres), which seeks to encourage television broadcasting of fiction films made by independent European producers, with the long-term goal of fostering the emergence of independent production and distribution companies able to compete successfully on the European and world markets; - Ivens (support for documentaries), which aims to encourage and boost the production of documentaries and support their promotion among potential distributors; - MAP-TV (Memory Archives Programme), which is designed to encourage the use of audiovisual archive material for the production of programmes, documentaries and fiction films, so contributing to th ...[+++]e development of a "second market" for programmes.